Clariô is an audiovisual production company based in Rio de Janeiro. Its name is a variant of the Portuguese word clareou, which means it's clear, and reinforces the main value of the company: to organise and to clarify all the steps of each project.

The identity of Clariô plays on this distinctive name by using the letter Ô as a symbol that conveys the idea of direction. It develops into a logotype and symbol, print materials, merchandising and it's website.

Clario Business Card (Daniel Cavalcanti)